ba&sh is a leading French fashion brand which named after the initials of two founders, childhood friends Barbara Boccara and Sharon Krief.

Barbara & Sharon have always been passionate about fashion, travels and enlightening encounters. They naturally transform their unique and complementary visions into the brand to create the “ideal wardrobe” made of elegant yet effortless pieces for all occasions. As of today, ba&sh operates more than 400 points of sales worldwide in Europe, North America and Asia.